Thursday, August 13, 2026 Independent news & analysis · Decisions that matter.
Ongoing · Monthly

The board-level read on your business.

A standing monthly engagement for the operators, investors, and developers who need the industry's read on their own company, not just the headlines. Ryan and the Marrow desk, on retainer.

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What It Is

Marrow Intelligence is the depth our free coverage can't be. Every month we turn the full weight of the desk on you: your company, your competitors, your category, and the moves coming for all three. It's the difference between reading the industry and having the industry read for you.

The Work Behind It

Every month's report is built fresh on current data, not last quarter's assumptions. The same desk that tracks this industry every day turns its full attention on your company, your competitors, and your category, then reads it through the lens of someone who has actually operated in it. Live research plus operator judgment. That combination is the whole product.

What You Get, Every Month

A custom intelligence report

On your company, your competitors, and your category, written for your desk, not the public.

A live intelligence system

Kept current between reports, so you're never waiting on the next one to know something moved.

A standing call with Ryan

To pressure-test what you're seeing and decide what to do about it.

First look and priority research

When a question comes up, you're at the front of the line.

Who It's For

The people with an ongoing stake in where this industry is headed: private equity, venture capital, and family offices with capital in or circling the space; operators, developers, franchises, and hospitality groups running more than a single site; manufacturers, technology companies, and wellness brands who need to see around the corner before their competitors do. If a monthly retainer that de-risks multi-million-dollar decisions pays for itself, this is built for you.

How It Works

We start with a call to understand what you're deciding and what you're missing. From there it's a fixed monthly engagement, scoped to you. No lock-in theater, no filler. Just the read, every month, and direct access to the person writing it.

Why Marrow

Most people advising this industry have only studied it from the outside. Ryan Hawkes built it from the inside: twenty-two years designing the facilities, specifying the equipment, building the brands, and building, operating, and selling a club of his own. Today the operators, developers, manufacturers, and investors shaping where the industry goes bring him the calls that matter most, from private equity sizing up a target to a brand entering a new category. And he doesn't do it alone. Behind every engagement is a firm that reads this industry every day. Plenty of people can hand you the data. We interpret it: what the current numbers say, how the past trends set it up, where we believe it's going, and what you should be watching for. Lived operator experience, plus the research and the read to make sense of it. That's why they come to Marrow.

When the decision is bigger than a headline.

Marrow Intelligence is scope-based and priced to the engagement. Tell us what you're weighing, and we'll tell you how we'd help.

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Per Decision · Project

Marrow Advisory

When the decision is big, the industry brain in the room: the read, the recommendation, and the plan to make it real.

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Partnerships

Reach the people who build and fund the industry, with credibility our competitors can't rent.

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